Thirty years of expertise, now findable online
Organised a family-owned GTA office-equipment company into four clear service lanes — with an equipment directory, brand index, and lead forms that start real conversations.
- Static site
- Lead generation
- Service directory
- Local business
- Sales · Leasing · Service · Managed Print
- Service lines
- Quote form · Callback request
- Lead channels
- 1994
- In business since
ABS Copy Fax has operated in the GTA since 1994, building deep expertise in office equipment — sales, leasing, service, repair, supplies, and managed print. But the business had no web presence that matched its depth. Customers searching for a local service provider or a specific printer brand had no way to verify ABS's range, confirm service coverage, or start a conversation online. The business ran on referrals and repeat clients; the site needed to open the door to everyone else.
We structured the site around the four service lanes customers actually care about: Sales & Leasing, Service & Repair, Supplies & Toner, and Managed Print. Each lane has its own page explaining the scope and what to expect — no apps, no portals, just straightforward service from people who know the equipment. An equipment inventory and brand directory let visitors identify what they already own. Quote and callback lead forms give two clear, low-friction ways to start a conversation with the team.
Customers can now find ABS Copy Fax when they need it, understand the full scope of what the business offers, and take the first step — a quote request or a callback — without a cold call. The site surfaces thirty years of expertise clearly and credibly to visitors who have never heard of the company before.
Let’s write the next system into being
Tell us what you’re building. We’ll reply within two business days with a frank read on scope, shape, and whether we’re the right studio for it.